Which Social Media Sites do I need?

What do they all do?

Social media sites

If you’re feeling a bit overwhelmed or out of touch with all the different social media sites, you’re not alone!  The list keeps growing and everyone has their favorites. The question I’ve often heard asked is “what do they all do and which social media sites do I need”?

My response is to ask who you want to keep in touch with and what type of information do you want to share?

Rather than go into technical detail about each site, I’ve decided to keep it simple (really simple) to present a possible scenario for each.

Social Media Sites

Facebook   Facebook: I am at this particular location and this is what I’m doing.

YouTube icon  YouTube: Watch me as I do what I’m doing.

Instagram icon  Instagram: Here’s a picture of me, my food, my friends, my cat/dog/guinea pig …

Twitter iconTwitter: I am #doing this.

Reddit icon  Reddit: I did (and think) this and I invite you to up- or down-vote it.

Pinterest icon Pinterest: This is my collection of a particular interest I have.

Tumblr icon Tumblr: I can create a mini-blog (tumblelog) and share photos, videos, and links about what I did.

flickr icon Flickr: I want a wide coverage to share my photos of the things I have done.

Google+ icon Google+: I want to promote my small business by sharing it across all Google platforms.

Linked In icon  LinkedIn: I have lots of experience at doing what I’m doing.

Snapchat icon  Snapchat: I’m sending a photo of what I’m doing but you only have a few seconds before it self-destructs.

WhatsApp icon  WhatsApp: It costs less to message you using the internet than to text you about what I’m doing.

Medium icon  Medium: I want to write and publish a really interesting article on the things I have been doing/what I think.

 StumbleUpon: If I write something interesting or post a great photo somewhere it may get discovered by StumbleUpon and shared with their audience.

There are many more social media sites not included here such as Skype, Viber, Line, Telegram, Foursquare, Myspace …

Rather than spending too much time online I would recommend sticking to 2-3 platforms and enjoying them rather than becoming a slave to them. After all, it’s probably more important to spend more time enjoying what you are actually doing rather than trying to keep everyone else up-to-date.

I hope this has helped you decide which social media site to use or at least given some basic clarity around what each site does.

5 thoughts on “Which Social Media Sites do I need?

  1. Brilliantly simple. Clarity and purpose serves as a guideline for people to simply pop over, visit and make a comment as they write their hello.

    And while they are visiting to leave their details.

  2. Thanks for making this so simple. Thinking about social media can be so daunting because there`s so many platforms, and they are changing all the time. I love your advice about choosing only 2-3 and just enjoying them. Which ones would you recommend for someone just getting started with social media?

  3. Wow, thanks a lot for this, Robin. Super helpful! I`ve been overwhelmed trying to manage five different social media sites for my business (Facebook, Twitter, Linkedin, Google+, YouTube). For a solopreneur that`s a bit much. Any advice on how to use social media more efficiently for a single owner business?

  4. A very to the point and informative post on various social media platforms…I learned more about certain sites that I knew virtually nothing about, which has helped clarify some of my future pathways for digital marketing! Thank you Robin for your insights.

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